At the end of each year, Pantone chooses a color to define the coming year. The color choice is often incredibly appropriate. Last year, Viva Magenta seemed to perfectly predict the Barbiecore moment that 2023 would experience for most of the year. In 2021, Pantone chose two shades – Illuminating, a vibrant yellow, and Ultimate Gray, a classic slate – that encapsulated the hope and fear the world was feeling amid the coronavirus pandemic.
This year Pantone chose Peach Fuzz, a light, vibrant peach shade. Peach Fuzz feels like the natural evolution of millennial pink: it’s a little warmer and more inviting.
“Peach Fuzz is a heartfelt peach shade that exudes a sense of kindness and tenderness and conveys a message of caring and sharing, community and collaboration,” Pantone shared in their announcement. “A warm and cozy shade that emphasizes our desire to be with others or to enjoy a moment of silence and the sense of security this creates, Peach Fuzz presents a fresh approach to a new softness. An attractive peach shade softly nestled between pink and orange, Peach Fuzz inspires connection, recalibration and an opportunity for nurturing, evoking an atmosphere of calm and offering us a space to be, feel, heal and thrive from.”
Keep reading for our favorite peach beauty products to celebrate 2024’s color of the year.